Most valuable UK brands 2024

In 2024, the British-Dutch oil and gas company Shell retained its crown as the highest-valued British brand by a large margin. Its brand value amounted to over 50 billion British pounds. During the same year, Shell was one of the 100 largest companies in the world. Multinational professional services firm EY (Ernst & Young) was the second most valuable brand, with a value of approximately 31 billion pounds.

Which sectors account for the strongest brand value in the United Kingdom?

In 2023, the commercial services companies (including companies such as EY, PwC, and KPMG) among the 250 most valuable British brands accounted for 19.2 percent of the total brand value. Oil and gas brands (including Shell) followed with 13.65 percent of the total. The share of banking brands companies stood at 13.21 percent. 

Fastest-growing UK Brands

In 2024, Arm, a semiconductor and software design company, was the fastest-growing UK brand. The company's brand value grew by 391 percent. No other UK brand achieved a triple-digital growth rate. During the same year, the brand value of the British Airways grew by 40 percent and continued its recovery process from COVID-19 effects.